It was June 2014. Bengaluru, India. The country’s fledgeling online grocer BigBasket’s business was growing at 15% month on month. New product features were ideated and added every morning. And coding was completed by the end of the day. This rapid development was essential to attract more customers, but the downside was scary. Bugs were coming up fast in the technology stack that went unchecked due to tight deadlines. The problem finds a mention in the book, Saying No To Jugaad: The Making Of BigBasket, penned by T.N. Hari and M.S. Subramanian (both are currently working for the company). Disturbed... This is an Inc42 Plus Member Exclusive story. Read this story on Inc42.Decoding The Product Frameworks That Helped BigBasket Log $1 Bn In GMV
It was June 2014. Bengaluru, India. The country’s fledgeling online grocer BigBasket’s business was growing at 15% month on month. New product features were ideated and added every morning. And coding was completed by the end of the day. This rapid development was essential to attract more customers, but the downside was scary. Bugs were coming up fast in the technology stack that went unchecked due to tight deadlines. The problem finds a mention in the book, Saying No To Jugaad: The Making Of BigBasket, penned by T.N. Hari and M.S. Subramanian (both are currently working for the company). Disturbed... This is an Inc42 Plus Member Exclusive story. Read this story on Inc42.
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